The social media world is overflowing with buzzwords, and at the top of the list is a disruption. But what happens after industries have been disrupted? What is truly innovative now, and how can brands and creators regain the trust, enthusiasm, and buy-in of consumers? From creative problem solving to greater transparency to decentralized communities, the Innovation Studio is bringing together a panel sharing their war stories and successes, in reimagining the way we use digital social tools to promote, engage and entertain increasingly savvy — and sometimes skeptical — audiences.
About Emilia Zboralska
Dr. Emilia Zboralska is Associate Director of Ryerson’s Transmedia Zone, a media innovation incubator, and Creative Director of HQ Creative Loft, the Innovation Studio’s home for immersive, out-of-the-box experiences. Emilia is also a founding partner of King Squared Media, a boutique film and video startup that focuses on premium, narrative storytelling and elevation at every turn.
Emilia’s research critically investigates the realities of entrepreneurship in the emerging, Canadian digital-first storytelling sector and provides the first benchmark analysis of gender and race across key creative roles in Canadian digital scripted series.
With an eye toward innovation and solving real problems for real users, Emilia is also a strong proponent of design thinking as a problem solving and audience engagement strategy. She is involved in the delivery of high profile design jams that bring together a wide cross-section of stakeholders to address social, cultural, technical, organizational, and policy challenges.
About Anthony Morgan
Anthony Morgan is a science television host, a futurist and a social entrepreneur. From hosting Daily Planet to hosting at the Ontario Science Center he’s spent almost twenty years exploring the intersection between science, technology and society. He was recognized as one of Canada’s top 10 millennial changemakers by the CBC for his work with Science Everywhere – a science media organization he founded aimed at organization building science culture.
About Daniela Poliszuk
Daniela Poliszuk is a third-year undergraduate student completing a Bachelor of Commerce at the Ted Rogers School of Management with a Marketing Management major and a minor in Psychology. Daniela is an active member of the Ryerson community with multiple involvements in the school including her role as a Marketing Assistant at the Ryerson Design Fabrication Zone (DFZ) and being the Executive Vice President of the Ryerson Marketing Association. With the influence and power that come with these positions, Daniela’s mission is to make an impact on students and community members by sharing her passion for marketing. Whether that be through talking to first-year students about the marketing program or discussing marketing strategies with the DFZ’s start-ups, she hopes to remind “marketers” of the significance of their roles.
building strategies for brands.
broadcast media outlets and digital influencer platforms.
About Ramona Pringle
Ramona Pringle is an Associate Professor in the RTA School of Media at Ryerson University, and Director of The Innovation Studio, a creative network comprised of three incubators, the Transmedia Zone, Design Fabrication Zone, and Fashion Zone, as well as the Global Campus Studio, a unique digital studio devoted to fostering international co-productions through the use of contemporary collaboration tools.
As a writer, producer, researcher, and journalist, Ramona’s work examines the evolving relationship between humans and technology. She is a technology analyst and columnist for CBC, where she tackles current affairs and explores the impact of technology and social media on all aspects of people’s lives, from work to relationships.
Ramona was the writer and director of the interactive documentary “Avatar Secrets, the interactive producer of PBS Frontline’s “Digital Nation,” and editor in chief of “Rdigitalife”.
Ramona’s projects have been featured at festivals and conferences including i-docs, Power to the Pixel, TFI Interactive, Sheffield Doc/Fest, Hot Docs, SXSW, NXNE, Social Media Week, TEDx, and in publications including the New York Times, Mashable, Cult of Mac and the Huffington Post.
Ramona has a Master’s Degree from NYU’s Interactive Telecommunications Program.